No items found.

Shauna VanBogart

The Pause

Backstory

What does

Shauna VanBogart

do for a living?

Shauna VanBogart, founder of The Pause, has a background in personal branding, performance coaching and reinventing woman-owned businesses. With a Masters in Communication and Leadership and a clinical hypnotherapist license, she's known for her remote readings. Leveraging 15+ years of experience, she created the PARA Techniqueâ„¢, a mindset tool to create rapid results for her clients.

Mission

Carve their own path for women. Never thought of becoming a business owner, but career oriented.

Niche

Personal Development

Business Description

Help high-performing women maintain center

Previous Life

Public Affairs for the AirForce. Too capped on what is possible.

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Achievements

What has

Shauna VanBogart

achieved?

$

3000

Per Follower

$

140000

Monthly Revenue

17300

Audience Size

100

%

Revenue Growth

0

%

Audience Growth

2023

Launch Date

Offer

Core Offer

Shauna VanBogart

PARA - mindset tools incl. certifying coaches, took that to the mainstream with The Pause. $40/mo membership for the pause

Perceived value

Price Range

$

40

to

$

600

$40/mo for ondemand - 1:1 $200-$600 per session, usually 3-5 sessions

Tools

Launch date

2023

Success

Paying customers

200

Monthly revenue

$

140000

50

% recurring

MRR - 12 months ago

$

70000

Revenue growth last 12 months

100

%

Percentage of revenue from 1:1

%

Opex

Head count

3

made up of

3 - Online business manager, VA

Top Cost Items

No items found.

LeadGen

Customer acquisition

Cross-collaboration drives most traffic, eg. joint webinar. 50% conversion

Funnel

Browse the platform, build up trust, then they fill up a coaching application

Secret to growth

Audience size

17300

Audience size 12 months ago

17300

Audience growth last 12 months

0

%

Audience country

US, CA

Channels

Future

Means to 3x the Business

With Collabs yes

Growth strategy

Make existing customers extremely happy

Big potential channel

Collabs, PR, Lin

Bottleneck

Time

Favourite 5

Books

No items found.

Inspiration

IG

Role Model

Saarah Blakely

Mind

Taking time off for holiday

Personal

Sleep

7.5

Age

39

Relationship

married, 1 daughter

Work Hours Per Week

Advice to my 20 year old self

Be more receptive + vulnerable. Take advice from mentors

Location

US

,

SC

,

Charleston