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Robert Heineke

Leaders Media GmbH

Backstory

What does

Robert Heineke

do for a living?

Founder of Leaders Media a Lin Consulting company that help founders to get more reach, leads and growth with Lin.

Mission

Life gets easier with leads. Help founders to get leads. Started youtube channel that took off. then focused on IG, podcasts, then Lin / content marketing.

Niche

Business

Business Description

Lin & Leadgen Consulting

Previous Life

Employed consultant

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Achievements

What has

Robert Heineke

achieved?

$

24000

Per Follower

$

170000

Monthly Revenue

32127

Audience Size

21

%

Revenue Growth

29

%

Audience Growth

2020

Launch Date

Offer

Core Offer

Robert Heineke

Check lead process for companies. mainly Lin. Set core offer, PMF, content, sales funnel, webinar. 3-6 month. 1:1, 1x frontend offer on-demand, 1x 1:1 on the backend

Perceived value

They come for the lead process. They love the accountability.

Price Range

$

99

to

$

2000

$99/mo / $990/yr for frontend, $2k/mo min 12months

Tools

Launch date

2020

Success

Paying customers

370

Monthly revenue

$

170000

100

% recurring

MRR - 12 months ago

$

140000

Revenue growth last 12 months

21

%

Percentage of revenue from 1:1

%

Opex

Head count

6

made up of

3 FTE, 3 contractors

Top Cost Items

No items found.

LeadGen

Customer acquisition

mainly meta ads, break-even on frontend

Funnel

live webinars to email list

Secret to growth

webinars, keynote for 1:1 at events

Audience size

32127

Audience size 12 months ago

25000

Audience growth last 12 months

29

%

Audience country

DE

Channels

Future

Means to 3x the Business

yes. Frontend offer is completely on autopilot. Get 2000 members. New consultants for B2B

Growth strategy

Eye balls / scale ad spend, sales process on the backend offer

Big potential channel

YT, ads

Bottleneck

Overpacing / overspending on ads

Favourite 5

Inspiration

Books

Role Model

Alex Hormozi

Mind

how to get to 2k clients recurring on frontend offer

Personal

Sleep

Age

35

Relationship

married, 1 kid

Work Hours Per Week

40

Advice to my 20 year old self

Start reading books

Location

DE

,

,

Hamburg