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Jennifer Jefferies

Jennifer Jefferies

Backstory

What does

Jennifer Jefferies

do for a living?

Jennifer Jefferies, one of Australia’s most respected authors and speakers in the area of health and wellbeing. At 62, Jennifer has more than 3 decades of health industry experience and is The Present-Day Wise Woman. The realistic health practitioner for today’s workplace and world.

Mission

Leave the world a better place. Worked for corporates, got burned out. Became a burnout specialist

Niche

Health & Fitness

Business Description

I kick butts with love

Previous Life

Ran a chain of pharmacies, then joined the army and got kicked out for being gay

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Achievements

What has

Jennifer Jefferies

achieved?

$

10000

Per Follower

$

72000

Monthly Revenue

950000

Audience Size

%

Revenue Growth

8948

%

Audience Growth

2022

Launch Date

Offer

Core Offer

Jennifer Jefferies

Simple steps to recover. Professional speaker, some online, zoom with 1:1 coaching

Perceived value

Price Range

$

47

to

$

10000

podcast + reels free, app $47/mo, speaker 5-10k/h, 1:1 $1500/hr

Tools

Launch date

2022

Success

Paying customers

260

Monthly revenue

$

72000

17

% recurring

MRR - 12 months ago

$

0

Revenue growth last 12 months

%

Percentage of revenue from 1:1

%

Opex

Head count

6

made up of

1 + personal assistant + contractors (team 4)

Top Cost Items

No items found.

LeadGen

Customer acquisition

1.5min reel every day. Poke your pain point. "Crappy energy. Crappy mood. Crappy sleep + Mindset on how to deel with that". Top 3 tips for sleep. People share it. 10k comments. Ask her, send me a DM.

Funnel

3 questions + filter people out. push people's pain.

Secret to growth

Audience size

950000

Audience size 12 months ago

10500

Audience growth last 12 months

8948

%

Audience country

AUS, NZ, US, CA

Channels

Future

Means to 3x the Business

yes

Growth strategy

People that convert people to sales

Big potential channel

FB

Bottleneck

Me letting go

Favourite 5

Inspiration

IG

Role Model

Richard Branson

Mind

How to save the world

Tools

Personal

Sleep

7

Age

62

Relationship

married, no kids

Work Hours Per Week

Advice to my 20 year old self

Don't play the tie kickers. Filter people out.

Location

AUS

,

,

Gold Coast